Research Repository

Never Lose Track Of Your Customer Behaviour Insights with the Research Repository

Unify all your research, insights, and observations in one powerful platform. The Research Repository empowers your team to seamlessly transition from learning to action, driving innovation and experimentation with ease.

Since 2015, We have helped companies like these manage over 200,000+ experiments

Consolidate Learnings

Bring All Insights Together

Centralise your team’s learnings and insights in one place. The Research Repository ensures that all valuable information is easily accessible and ready to be transformed into actionable ideas.

High Level Research Topics

Organize Research with Ease

Create high-level research topics that encapsulate your findings. For each ticket, generate detailed observations supported by links, stats, and findings from other tools.

Observation to action

From Insights to Experiments

Use logged observations to launch new ideas and experiments directly linked to your research insights. Turn every insight into a stepping stone for innovation.

Want to run a better, reliable & scalable experimentation program?

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Why companies that value experimentation choose Effective Experiments

Since moving away from Excel and various 3rd party solutions that we tried to handle our experimentation program, we’ve gone from static notes about ideas and experiments to a full-on platform where we at the click of the mouse can see actionable insights about experiment results and structurally follow all progress in every parts of our program.

Joachim Furuseth
Coop NorgeJoachim Furuseth, CRO Manager
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Why companies that value experimentation choose Effective Experiments

For over 10 years, I’ve used Jira to manage my experiments and I always believed it did a great job but with Effective Experiments we have seen what a difference a dedicated Experimentation Ops platform can make. It shows me how to manage my team and improve our processes and quality. Their team proactively engages with us to show us make our program even more effective.
Marcello Pasqualucci
TravelopiaMarcello Pasqualucci, Head of Web