S2E02 Making Friends & Influencing Stakeholders
In this episode, Manuel da Costa is joined by Alex Abell from Lunchpool where he shares how to get more personal with stakeholders in your organisation and win them over.
Download our FREE CRO Ebook
Unleash the full potential of your testing program by centralising all your knowledge
download your free ebook now
Recommended posts
S2E01 The Ethics of Experimentation
How ethical is it to run experiments on unsuspecting customers. Is experimentation good or bad. We discuss it in the latest episode of ...
Read more
S2E03 Should we be calling it CRO?
Is CRO the right term to describe the complex role Optimizers perform? Should we be using a better term? Guests : Manuel da Costa , Valerie Kroll & ...
Read more
S1E4 Why Gamifying Your CRO Program Doesn’t Work
Getting people enthusiastic about testing through gamification/voting etc can have the opposite effect. Guests: Bart Schutz, Manuel da Costa
Read more