FOR EXPERIMENTATION LEADERS THAT WANT

IMPROVE THE QUALITY OF EXPERIMENTS & INSIGHTS:

Trust your team’s output with complete oversight every step of the way

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Eliminate the root cause of bad experimentation practices

Experimentation Leaders – Ad-hoc tools and chaotic processes create untrustworthy experiments. Unify and consolidate all product and marketing teams running experiments into one centralized platform built for experimentation.

With Effective Experiments, you get an out-of-the-box system with all experimentation workflows built in. Customise and enforce the standards of experimentation across all teams running tests.

Predictable workflows and processes to eliminate quality issues

Establish clear processes within minutes with an out-of-the-box setup

Give your team step by step guidance of the entire process

Enforce governance and standards for creating and reporting on experiments

Know Which Experiment You Can Fully Trust

View individual & automated health scoring of every experiment

Trends of the overall experiments health over time to keep you informed

Prevent your team from misreporting and misrepresenting experiment insights

Identify Critical Issues & Bad Practices

Pinpoint areas of concern and improvement in the experimentation process

Granular & comprehensive audit trail of every experiment

Automatic Flagging of Experiments with Data integrity issues

A Plan Of Action To Improve Quality

Set targets to improve overall quality or specific areas of concern

Automated monitoring and tracking of improvements

Coach & guide your team to better experimentation practices

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Why the world’s largest enterprises choose Effective Experiments

Since moving away from Excel and various 3rd party solutions that we tried to handle our experimentation program, we’ve gone from static notes about ideas and experiments to a full-on platform where we at the click of the mouse can see actionable insights about experiment results and structurally follow all progress in every parts of our program.

Joachim Furuseth
Coop NorgeJoachim Furuseth, CRO Manager
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Why the world’s largest enterprises choose Effective Experiments

For over 10 years, I’ve used Jira to manage my experiments and I always believed it did a great job but with Effective Experiments we have seen what a difference a dedicated Experimentation Ops platform can make. It shows me how to manage my team and improve our processes and quality. Their team proactively engages with us to show us make our program even more effective.
Marcello Pasqualucci
TravelopiaMarcello Pasqualucci, Head of Web

Why Choose Effective Experiments?

Centralized Experimentation Workflow Management Platform. Your Single Source Of Truth For Research & Experiments

Readymade Templates With Inbuilt Governance &Guardrails To Guide Your Processes

Visibility & Transparency For Stakeholders and the Wider Organization

Time saving Automations with Auto-built Reports, Dashboards and Roadmaps

Designed For Multi Channel Experimentation – Web, Email, Social, Paid, Offline and more

Integrations With Commonly Used 3rd Party A/B Testing Platforms

Continuously Improve Your Program With Stats On Program Health, Team Health & Experiment Quality

Strategic Support

We help you customisable the out of the box templates with your own workflows & processes

Onboarding & Setup

Full support in getting your team onboarded and ready to go

Ongoing Experimentation Ops Support

Our 10+ years of experience will help you set up your program right, onboard team members, scale testing and wow stakeholders.