Why is it that...
Experimentation Teams keep running into the same problems ?
No Single Source Of Truth
Organizations don't have a clear picture of the impact of experimentation because data is scattered in different systems.
Low Trust In Experiments
Stakeholders are skeptical of experimentation insights and don't include it in their decision making process.
Siloed Data
Experimentation insights are not easily available and kept by gatekeepers. Different teams have different processes.
Not Making An Impact
Experimentation insights are not easily available and kept by gatekeepers. Different teams have different processes.
Experimentation Ops™
The system we developed at Effective Experiments to take companies from chaotic and siloed testing to
organization-wide Experimentation
- Built For Organizations Serious About Experimentation
- Governance & Guardrails
- Focussed on Transparency & Data Integrity
From foundations to scaling.
These are the building blocks of your experimentation engine.
We firmly believe that for experimentation to be successful in an organization, it must have certain conditions in place.
1. Centralize
All experimentation data and insights must be in one place to minimize errors and data loss.
2. Standardize
All processes must be structured in a clear manner so that it can be followed without any errors
3. Observability
No gatekeepers or bottlenecks. Data is visible to anyone and individuals can self serve.
4. Accountability
All data can be scrutinized for validity and trustworthiness resulting in better decisions.
How our Experimentation Ops™ system makes a difference
Effective Experiments is more than Project Management or Experiment Tracking. It's a complete system to manage, improve and scale experimentation in the organization.
Since 2015, we have helped companies launch 100,000+ experiments
For Experimentation Specialists
You need a place to track experiments
An end to end solution for tracking, managing and reporting on all experimentation activities
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Ready to use in minutes
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Pre-built & customisable workflows
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Guided prioritization & reporting
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Automations & integrations
For Experimentation Specialists
You need to make it visible to everyone
Keeping everyone in the loop is easy. Complete visibility of progress in your testing program.
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Single click sharing
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Automatically updated
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No login required to view experiments & roadmaps
For Experimentation Managers
You want to improve the quality of experiments
Go beyond tracking experiments and understand the performance of your team and how they plan, execute and analyse experiments.
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Automated experiment health scores
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People & team performance stats
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Data integrity alerts
Business Leaders & Wider Organization
You need to scale experimentation
Roll out the experimentation practice across multiple teams without compromising the quality.
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Multi-Channel experimentation
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Reporting across multiple levels
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Tie up to business objectives