Centralized Experimentation Management

Complete Control Of Your
Entire Experimentation Workflow

From Research To Ideation. Prioritization To Experiments. Planning To Reporting. The Complete System Ready To Use.

Pre-configured &  Completely Customizable

Manage every part of the experimentation process

An intuitive standardized system for anyone to use - whether they're a season experimentation specialist or new to testing.

Research Repository

Crafting intuitive digital experiences that enhance user satisfaction and engagement.

Idea Backlog

Building dynamic and responsive websites tailored to your unique business requirements and goals.

Idea Prioritization

Creating distinctive brand identities that resonate with your audience and leave a lasting impression.

Customisable Templates

Compelling content creation that effectively communicates your message and engages.

Integrations

Driving targeted traffic to your website through strategic SEO and marketing tactics.

Results & Analysis Tracker

Ensuring the functionality of your digital products through quality assurance testing.

No More Time Wasted Managing Multiple tools

Time to ditch the spreadsheets, generic project management tools and endless PowerPoint decks.

0 mins

Setup time

0 %

Reduction in Admin

0 %

Increase in Test Velocity

Configured for experimentation

Get to value quicker. Everything your experimentation team needs in one place

  • A system built for experimentation All the workflows pre-configured and ready to use
  • Customizable templates Create your own workflows & processes
  • Faster time to value Pre-configured automations and connections
End to End Experimentation

Seamless flow between research, ideation & experimentation

Analyze sales data, optimize pricing strategies, and identify opportunities for revenue growth.

  • Your entire backlog & pipeline at a glance Stay organized, collaborate seamlessly.
  • Beautiful easy to read Experiment plans Streamline communication, track progress.
  • Error free reporting Guided wizards to capture results & insights

The better way to growexperimentation

Give unparalleled visibility of your experimentation insights & help your stakeholders make better product decisions.

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Want To Dive Deeper?

Discover everything
you can do with Effective Experiments

Explore how our Experimentation Ops System is designed to help you manage, monitor and grow the experimentation practice.

Centralized Experimentation

Pre-configured and ready to use workflows for end-to-end experimentation management

Complete Observability

Visibility & transparency of all your experimentation activities that connect to business outcomes.

Insights Repository

Find insights within seconds using the powerful insights engine.

Detailed Stats

Program Stats & People performance reports that keep you informed.

Multi-Channel Experimentation

Manage experimentation in web, product, email, PPC, CRM & more.

Single Click Sharing

Seamlessly share experiments, roadmaps and reports.