Comprehensive Experimentation Workflow

Master Experimentation with Complete Control and Clarity

Transform the way you manage experiments with a ready to use and fully customizable workflow. Visualize your entire experimentation pipeline, dive into detailed data, and align every experiment with your business goals. Collaborate seamlessly, track dependencies, and present results with confidence—all in one powerful platform.

Since 2015, We have helped companies like these manage over 200,000+ experiments

Visualise Every Experiment

Your Entire Experiment Pipeline at a Glance

With our customizable kanban workflow, see the status of all your experiments in one view. Track progress, monitor dependencies, and stay informed with real-time updates, ensuring you never miss a beat.

Detailed Experiment Overview

Clear & Beautifully Laid Out Experiment Plans

Open any experiment to access all the critical information. From basic details to an audit log of every action, comments for collaboration, and a “show page” that beautifully displays variations and testing devices—everything is just a click away.

Track Every Change, Every Step

Stay Informed with a Complete Audit Trail

Never miss a detail. Our platform provides a complete audit trail for every experiment, project, or task. See exactly who made changes, when they happened, and what was updated—giving your team full visibility and accountability at every stage of the process.

Single Click Sharing

Share Experiments with Stakeholders

Share experiment progress and results with stakeholders through customizable sharing preferences. Keep them in the loop with tailored updates, so they see exactly what’s relevant.

Real-Time Notifications

Stay Up to Date with Slack Updates

Connect your project to Slack and receive instant updates. Whether it’s a change in status or a new comment, stay informed without having to check the platform constantly.

Want to run a better, reliable & scalable experimentation program?

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Why companies that value experimentation choose Effective Experiments

Since moving away from Excel and various 3rd party solutions that we tried to handle our experimentation program, we’ve gone from static notes about ideas and experiments to a full-on platform where we at the click of the mouse can see actionable insights about experiment results and structurally follow all progress in every parts of our program.

Joachim Furuseth
Coop NorgeJoachim Furuseth, CRO Manager
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Why companies that value experimentation choose Effective Experiments

For over 10 years, I’ve used Jira to manage my experiments and I always believed it did a great job but with Effective Experiments we have seen what a difference a dedicated Experimentation Ops platform can make. It shows me how to manage my team and improve our processes and quality. Their team proactively engages with us to show us make our program even more effective.
Marcello Pasqualucci
TravelopiaMarcello Pasqualucci, Head of Web